Video: Kanye West's 'American Psycho'-Inspired 'Yeezus' Promo

At last weekend's "Yeezus" listening party in Los Angeles, Kanye West premiered a short ad for the new album. Now, the video is online, posted to the front page of West's website.

The clip, which features "Keeping Up With the Kardashians" personalities Scott Disick (Kim' sister's boyfriend) and Jonathan Cheban (Kim's bestfriend), is an "American Psycho" affair, with Disick taking on the role of the film's main character, Patrick Bateman.

Check out the promo below. Note that it's fairly violent and has strong language.

Video: Kanye West Explains Why He Named New Album "Yeezus"

Kanye held his album listening party Monday night at Milk Studios in New York. The star-studded crowd including Beyoncé, Jay-Z, Timbaland, Busta Rhymes and DJ Khaled gathered to hear West play each track and speak out about his secretive sixth album.

On the title: “I wanna explain something about the title Yeezus. Simply put, West was my slave name and Yeezus is my god name.”

On the thought process: “Collectively, collaboratively, we didn't give a fuck about what nobody said from the outside looking in. We just wanted to make the best product possible and this is just the beginning of an entirely new mentality of how to make music directly for the people.”