Alicia Keys Becomes Global Creative Director For BlackBerry

The Award winning singer, songwriter and entrepreneur was named Global Creative Director at the launch of BlackBerry 10 today. As an official member of the BlackBerry team, Keys will lead an array of new business initiatives that will drive engagement with BlackBerry and perception of the brand.

According to the BlackBerry President and CEO Thorsten Heins;

"Alicia Keys has come to BlackBerry because she believes in the product and technology, and subscribes to our overriding philosophy to 'Keep Moving': to empower people through mobile computing and communications. 

We are excited she will be bringing to us her enormous capabilities, as well as a vast network of relationships in the entertainment, social media and business communities, to help shape our brand and grow our business. 

In her new role, Keys will work closely with app developers, content creators, retailers, carriers and the entertainment community to further shape and enhance the BlackBerry 10 platform, and inspire creative use through its remarkable capabilities and functionality. From music to books, to film, to apps, Keys will lead the charge of enhancing entertainment consumption and distribution, through the power of BlackBerry 10.

RIM CIO Apologises for Blackberry Services Outage

 

 To All BlackBerry Customers:

I want to first apologize for the service interruptions and delays many of you have been experiencing this week. I also wanted to connect with you directly, give you an update on the service issues we are trying to solve, and answer some of the questions and concerns you’ve expressed.

You’ve depended on us for reliable, real-time communications, and right now we’re letting you down. We are taking this very seriously and have people around the world working around the clock to address this situation. We believe we understand why this happened and we are working to restore normal service levels in all markets as quickly as we can.

Here is the current status of service and issues for the various regions that were impacted:

For Europe, Middle East, India and Africa (EMEIA):

• Email systems are operating and we are continuing to clear any backlogged messages. Support teams are working to minimize the impact on our customers.